Hi, I’m César Sánchez

Senior UX Designer
El Salvador
cesare.designs@gmail.com
+503 7042 0847

I have been working as a senior UX Designer for 10 years. I have experience developing design systems, creating documentation, leading training sessions, recruiting new team members, and launching new initiatives. I have also conducted user research, art direction, and optimized digital experiences to improve user satisfaction and organizational success.

Key skills

Professional

✓ Design Systems
✓ Documentation
✓ User-Centric
✓ Heuristic Evaluations
✓ Data-Driven
✓ A/B Testing
✓ UX Best Practices
✓ Internal Training
✓ Recruitment
✓ Mentoring
✓ Art Direction
✓ UX Research
✓ Cross-Platform
✓ Collaboration
✓ Communication

Technical

✓ Figma
✓ Google Analytics
✓ Google Console
✓ Screaming Frog
✓ Semrush
✓ Sketch
✓ Adobe XD
✓ InVision
✓ Balsamiq
✓ Miro
✓ Marvel
✓ UserTesting
✓ Hotjar
✓ Proto.io
✓ Adobe Creative Suite

Experience

Experience

Sr UX/UI Designer

@ FusionHit
El Salvador
Oct 2022 - Present

Role summary

Leading the creation and integration of design systems, writing clear documentation, and prioritizing user-focused approaches to product development. These efforts result in cohesive and impactful design outcomes.

Accomplishments

  • Developed and implemented a comprehensive design system, streamlining the design process and guaranteeing consistency across all digital products.

  • Developed comprehensive design documentation including wireframes, user flows, and design specifications.

  • Created user stories and scenarios that effectively communicated user needs and goals, facilitating a more user-centric approach to product development.

  • Conducted heuristic evaluations, identifying usability issues and providing actionable recommendations for improvement.

  • Used Google Analytics and SEO to improve digital experiences for better search visibility and user engagement.

  • Designed and conducted A/B tests, leading to data-driven design decisions that improved conversion rates by 10%.

  • Played a key role in establishing UX best practices within the organization, contributing to a culture of user-centered design excellence.

Sr UX Designer

@ Applaudo Studios
El Salvador
Apr 2022 - Oct 2022

Role Summary

Led training, recruitment, and internal initiatives, mentored team members, defined art direction, and conducted market research to guarantee success.

Accomplishments

  • Led internal training sessions on UX principles and methodologies, equipping team members with valuable skills.

  • Conducted interviews and evaluated candidates for UX roles, hiring top talent to strengthen the team.

  • Led internal initiatives such as UX workshops or design sprints, fostering collaboration and innovation within the organization.

  • Mentored team members to cultivate a culture of knowledge sharing by encouraging them to share their expertise through presentations, workshops, and peer-to-peer learning sessions.

  • Conducted training sessions on UX design, empowering team members to enhance their skills.

  • Defined art direction for a mobile app, and collaborated with cross-functional team to iterate on design concepts.

  • Researched the market to determine user preferences for new app design, analyzing feedback and industry trends for maximum user satisfaction.

UX Designer

@ Applaudo Studios
El Salvador
Nov 2020 - Mar 2022

Role summary

Optimized trainee programs, facilitated engaging workshops, created cross-platform mobile apps, executed user interviews, and developed comprehensive design systems.

Accomplishments

  • Enhanced trainee program with feedback, streamlined processes, and improved documentation. Coordinated activities and fostered collaboration with tutors, resulting in better onboarding and recruitment outcomes.

  • Led interactive workshops with team members, promoting knowledge exchange and a culture of learning and training.

  • Created a mobile app for Android and iOS using user-centered design principles, resulting in a 25% increase in user engagement within the first month.

  • Gathered user insights on a reporting tool through interviews and feedback sessions. Conducted A/B tests, analyzed results, and made iterative improvements resulting in a better tool.

  • Developed a comprehensive design system for an iPadOS app, establishing consistent visual and interaction patterns to provide a cohesive user experience.

UI Designer

@ Applaudo Studios
El Salvador
Feb 2020 - Nov 2020

Role summary

Created design systems for banking apps and websites. Collaborated with cross-functional teams, conducted user research, and delivered exceptional design work. Translated complex business requirements into intuitive design solutions.

Accomplishments

  • Designed a banking app's system to maintain consistency across platforms, delivering a robust system that made sure brand integrity and efficient development.

  • Created a design system for a bank's website rebranding that provided a cohesive framework for consistency across digital touchpoints and improved user experience.

  • Collaborated with cross-functional teams to launch a new feature, resulting in a 25% increase in user satisfaction within the first month.

  • Conducted in-depth user research to identify pain points and user needs, resulting in the prioritization of key features and improvements.

  • Received recognition for outstanding design work, such as awards or positive feedback from clients and stakeholders.

  • Successfully translated complex business requirements into intuitive and user-friendly design solutions.

Education

Education

Degrees

Bachelor of Graphic Design

@ Universidad Don Bosco
El Salvador

@ Escuela Superior de Diseño de Barcelona
Spain

Master of Web Design

Master of Web Design

@ Universidad Internacional de Valencia
Spain

Courses

Accessibility: How to Design for All

@ The Interaction Design Foundation
Credential ID 88716-2021-589916
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Data-Driven Design: Quantitative Research for UX

@ The Interaction Design Foundation
Credential ID 88716-2021-589915
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UX Management: Strategy and Tactics

@ The Interaction Design Foundation
Credential ID 88716-2021-589914
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Conducting Usability Testing

@ The Interaction Design Foundation
Certificate ID: 88716-2021-552941
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User Research - Methods and Best Practices

@ The Interaction Design Foundation
Credential ID 88716-2021-529020
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Let's build a masterpiece